The return of Deontay Wilder and Robert Helenius brought in 75,000 pay-per-view purchases in the United States for their October 15th fight on FOX Sports PPV at the Barclays Center in Brooklyn, New York.
Wilder (43-2-1, 42 KOs) knocked out his former partner Helenius (31-4, 20 KOs) in the first round to pick up his first win in three years since 2019.
Considering how fast the punches were thrown and how few punches were thrown by both fighters in one round of the match, boxers who bought tickets and paid to watch it on FOX Sports PPV will not be happy. the product they got for their money. .
Despite having a good card with Caleb Plant taking on Anthony Dirrell, the event failed to bring in much on the pay-per-view.
It is not known how many people the organizers are targeting with this card, but you have to believe that their goal is more than just buying 75,000 coins on-screen.
Things that could hurt the Wilder-Helenius card’s buy-in value are putting it at $74.99, and putting it on the same night as a rematch between heavyweight champion Devin Haney and George Kambosos Jr.
It would be wise to discount Wilder vs. Helenius event to somewhere around $ 39, which is what the card Terence Crawford vs. David Avanesyan takes place on December 10th.
Wilder-Helenius has such an albatross-level fight as that, but unfortunately, the promoters may not have seen that ahead of time. Therefore, decided to price it at $74.99 and put it on the same night as Haney vs. Kambosos Jr II rematch.
“The Deontay Wilder-Robert Helenius fight generated approximately 75,000 pay-per-view purchases in the United States, multiple sources with knowledge of the event told Fight Freaks Unite,” said Dan Rafael to Fight Freaks Unite.
“This figure includes purchases across all platforms, including pay-per-view and pay-per-view on cable television and satellite services as well as digital platforms such as PPV. com and FITE. television.”
If you want to put a positive spin on the PPV numbers, you could argue that it could have been far, far worse. 75,000 PPV buys is not that bad for a Wilder vs. Helenius because the fight should be shown on regular FOX instead of being considered on pay-per-view and he thinks the boxing fans will be willing to buy it.